Advertising and Communication Tests

Advertising campaigns allow brands to effectively reach their target audiences, but if the success of these campaigns is not analyzed well, large budgets can be wasted. Our Advertising and Communication Tests service has been developed to measure and optimize how effectively your campaigns reach your target audience. Our tests evaluate whether the message of your ads is conveyed correctly, its contribution to brand perception and the effects it leaves on the consumer. We determine which messages provide the best return, which channels create more impact and how to optimize your communication strategies. These analyses help you use your advertising budget more efficiently, achieve higher return on investment and ensure that your brand is perceived correctly.